Dicalis Detailer
We create everything digital, printable and analytical.
For Becelac, Marspoles developed a vibrant, character-driven campaign centered on the platform “Gut Back in Action,” turning complex gut health science into simple, engaging storytelling. Through animated probiotic mascots, strong problem–solution visuals, and impactful doctor-centric creatives, the campaign effectively highlighted key advantages like higher CFU strength, added Vitamin B benefits, and better value, creating high recall, emotional connect, and stronger brand differentiation at the point of care.